Privacy Policy


This website is operated by Opel Automobile GmbH on behalf of the group of related companies distributing Opel branded vehicles in Europe ("Opel").
Our registered head office is at Bahnhofsplatz, D-65423 Rüsselsheim, Germany.
Please read this policy carefully before using this website because it explains how we will process personal data and how we use cookies. Using this website indicates that you accept this policy. If you do not accept the content of this policy, do not use this website.

1. Types of data being processed / links to other websites

Opel cares about your privacy. Via this website we collect various types of personal information that you provide, including information collected via cookies as explained below in this policy as well as information about your vehicle for the purpose of giving you a useful and pleasant customer experience in getting the proper maintenance for your car.

This website can contain links to other Opel websites or to websites of third parties such as our dealers, authorized repairers, other affiliated companies or social media websites. When you click on such a link to any of such other Opel or third party websites, please be aware that these websites have their own data privacy policies. Please check their privacy policies when using these websites.

This website can also contain iFrames with content of other Opel websites or of websites of third parties. Opel is not responsible for third-party content presented in iFrames. The information presented therein is the sole responsibility of those site owners. Opel has no control or responsibility for the content of independent sites and provides this external content to its visitors for their convenience. As a result, when you visit a page containing such content, you may be presented with cookies from these third party websites. Opel does not control the distribution of these cookies. Please check the third party's privacy policy for more information.

Please be informed that Opel cannot accept any responsibility or liability for third party websites.

2. Collection and use of information

If you provide Opel with personal data we will store this information about you and it might be used for marketing, market research, after sales service, tracking of sales data and to contact you by Opel Automobile GmbH, General Motors Holdings LLC (Michigan USA) and OnStar Europe Ltd.. Your personal data may be disclosed within the General Motors Group and to its suppliers, retailers and agents for the above purposes. The data may be transferred to, and processed outside the European Economic Area ("EEA"). All steps reasonably necessary will be taken to ensure that your data is treated securely and in accordance with applicable laws. We will not sell or share your personal data with any other third companies for their independent use without your prior consent.
You can at any time object to the processing of your personal data for marketing.

For optimizing this website in terms of system-performance, usability and providing useful information about our products and services, we automatically gather and store information in log files on your computer. This includes your Internet Protocol (IP) address, browser type and language setting, operating system, internet service provider (ISP) and the date/time stamp.

We use this information to manage the website efficiently, learn more about our users’ behaviors across the website, analyze trends and gather demographic data about our users as a whole. The information collected may be used for our marketing and advertising services and communications (for example optimizing and improving the user experience, providing more attractive special and personalized offers and services).

If we use non-personal information together with Personal Data, this information is treated as Personal Data for as long as it remains combined.

3. Use of cookies

This Website, email messaging, online services, advertisements and interactive applications may use "cookies" for optimizing our services.

What is a "cookie"? 
A "cookie" is a small file, typically of letters and numbers that we send to the cookie file of the browser on your computer’s hard disk by our web server. This for example allows our website to recognize a user’s device when a connection has been established between the web server and the web browser. The main purpose of a cookie is to allow our web server to present the user with customized web pages that make the experience when visiting the Opel website more personal and better responding to the user’s individual needs.
What kind of cookies does this Website use?
Opel may use two types of cookies on this Website:
•  Session cookies
These are temporary cookies that are stored in the cookie file of your browser until you end your browser session. Those cookies are mandatory for certain applications or functionalities on this Website to work properly.
•  Persistent cookies
We may use persistent cookies for a better user experience (e.g. providing optimized navigation). Those cookies remain in the cookie file of your browser for a longer period. This time period will depend on the choice you make in the settings of your internet browser. Persistent cookies allow information to be passed to a web server each time someone visits the website. Persistent cookies are also known as tracking cookies.

There are many on-line publications on cookies in case you want to read more. See for example:

Categories of cookies:
Cookies can be divided into four categories according to their function:
•  Strictly necessary cookies
•  Performance cookies
•  Functionality cookies
•  Advertising cookies

Opel uses three categories of cookies on this Website:
Strictly necessary cookies
These strictly necessary cookies are essential in order to enable user to move around the website and use its features. Without these cookies, some services can’t be provided, e.g. navigating back to a page in the same session. Strictly necessary cookies can’t be disabled using the features of this website. You can however completely disable cookies in your browser at any time. 
Your consent is not required for the use of strictly necessary cookies.
These cookies are used exclusively by myOpel and are therefore known as first-party cookies. They are only saved on your computer while you are actually browsing the website.

Performance cookies
Performance cookies are used by tools that monitor visitor behavior on our website, e.g. which pages our visitors open most often and how long our visitors stay on a page. These cookies don’t save information that would allow you to be identified. These cookies are used exclusively to help us improve our information and services on the website, and with it the user experience.

Functionality cookies
These cookies enable a website to save information about choices the user has made (e.g. cookie settings). These cookies collect anonymous information and cannot track the user’s behaviour on other websites.

4. Third party cookies

Opel may use third party advertisers to serve advertisements and to optimize our marketing communication. Third-party advertisers use cookies to measure the effectiveness of the ads and to personalize advertising content. Information that is collected by third party advertisers may include data such as geolocation data (as derived from the IP-address) or contact details such as email address when this would be collected via this website.

5. Web beacons and pixels

This website may contain web beacons (also called: "pixel tags"). A web beacon is an often-transparent graphic image, usually no larger than 1 pixel x 1 pixel, that is placed on a website or in an e-mail that is used to monitor the on-line behavior of the user visiting the website or sending the e-mail. Web beacons are used by third-party technologies, to monitor the activity of the users to our website. It allows to track which computer accessed a certain website, when and from where (country/city level).

6. Tracking and Analysis

Amongst other analysis software, Opel uses "Omniture Publish" produced by Adobe Systems Incorporated, in order to optimize marketing communication on a permanent basis. This enables them to track online usage behavior in terms of time, geographical origin and use of the website. Any information which may be useful for analysis is stored on Adobe Systems Incorporated servers located in San Jose, California, USA. This information is gathered using web beacons and/or cookies. The IP-Address is made anonymous. The information stored makes no reference to you as an individual, and will not be linked to personal data either. Even the analysis makes no reference to you as an individual. Opel does not share this information with other parties for independent use. If you do not agree to the analysis, you may note your objection here:

7. Cookie usage on myOpel

Session Cookies:

Name: ASP.NET_SessionId
Origin: myOpel
Description: This cookie is needed to identify the user session on the server. The user session on the server keeps data which are required when switching between pages on the website.
Expiry Date: Session
Category: Strictly necessary
Opt-Out: see paragraph 8

Origin: myOpel
Description: This cookie is used when a user logs in to their "myOpel" account to ensure that the anonymized user remains logged in when switching between different pages on the website.
Expiry Date: Session
Category: Strictly necessary
Opt-Out: see paragraph 8

Origin: myOpel
Description: A load balancer is used in myOpel to distribute the workloads across multiple servers. This ensures optimized resource usage, maximized throughput and minimized response time. This cookie is needed to identify the server where a session is actually running.
Expiry Date: Session
Category: Strictly necessary
Opt-Out: see paragraph 8

Name: s_cc (Cookie check)
Origin: Omniture Publish
Description: This cookie performs a check to see if the browser cookies are enabled. If the value is true, there is a cookie redirect that occurs. If the value is false, this means cookies have been disabled and cannot be used to show visitor uniqueness.
Expiry Date: Session
Category: Performance

Name: s_sq (clickmap data)
Origin: Omniture Publish
Description: This cookie is set and read by the JavaScript code when the ClickMap functionality is enabled; it contains information about the previous link that was clicked on by the user.
Expiry Date: Session
Category: Performance

Persistent Cookies:

Name: MOSCookieCount, MOSUseCookies, MOSShowCookieBox
Origin: myOpel
Description: These cookies are needed to store information on whether the user has granted their consent to the use of cookies requiring approval on this website.
Expiry Date: Persistent (one year)
Category: Functionality
Opt-Out: see paragraph 8

Name: s_vi, s_fid
Origin: Omniture Publish
Description: Unique visitor ID time/date stamp is stored to identify a unique visitor.
Expiry Date: Persistent
Category: Performance

Name: s_nr, s_nr2
Origin: Omniture Publish
Description: The cookie stores the date of visit and if the visitor is new or returning.
Expiry Date: Persistent
Category: Performance

8. Enabling and disabling cookies and similar technologies

You have the ability to accept or decline all cookies on all the websites you visit by changing the settings in your internet browser. For example when you use Internet Explorer version 11.0 you must do the following: 
1) choose "Settings" followed by "Internet Options"
2) click the tab "Privacy"
3) use the slider to choose the settings you prefer.
For other internet browsers please refer to your browser instructions; to learn more about how to modify your browser settings or how to delete cookies. Please note that certain features and the full functionality of this website will not be available once cookies are disabled.

9.  Right to access personal data, make amendments, block and delete 

At any time, you may inform yourself about the stored personal and vehicle data by checking your data on your profile page. 
In accordance with legal regulations, you have the right to amend, block and delete your data. Such changes can be made only by you. Please follow these instructions: 

If you have submitted personal information to us as part of your registration with myOpel, this corresponds with the information stored in your profile data. If you make changes to your profile, they are also amended in our database.

Block/unblock advertising, market research and opinion polls:
You may either allow or disallow us to process your personal data for marketing purposes. Please proceed as follows: 
• If you would like to allow us to contact you for marketing purposes, please check the appropriate box for the desired method of contact on your profile page (optional).
• If you do not want to be contacted for marketing purposes, please uncheck the checkmark on your profile page.

Delete your data:
If you would like to delete your data, please log in to myOpel with the e-mail address and password specified in your registration. You can then delete specific information from "my profile" or irrevocably delete your entire account. To do this, click "Delete my account permanently" under "my profile" and confirm this action in the subsequent security question.

10. Right of Objection

You have the right to object to Opel Automobile GmbH compiling and using your personal data for advertising, market research and opinion polls at any time with effect for the future.

11. Modifications to Privacy Policy

Any future modifications to our privacy policy will be posted on this website. Therefore, you should periodically check our privacy policy for new regulations or amendments.

12. Contacting us
If you have any questions, comments and requests regarding this privacy policy, please contact us at the address stated below. The same applies in case you want to have access to any information we have on you as collected via this website, or when you want this information to be corrected, blocked or deleted.

Opel Automobile GmbH
D-65423 Rüsselsheim

See our Legal Notice [] for the full company details.

Date: March, 2015